Comparing AI Visibility Tools for Chinese AI Engines in 2026
How Profound, Otterly.AI, Peec AI, Scrunch, AthenaHQ, Semrush, Ahrefs and Geolix.ai document coverage of DeepSeek, Qwen, Kimi, Doubao, ERNIE, Yuanbao and GLM
Quick answer: The best-known AI visibility platforms were built for Western assistants, and their public documentation shows it. Of the seven Chinese engines in this benchmark, Profound and AthenaHQ name one (DeepSeek), Peec AI names two as paid API add-ons (DeepSeek and Qwen), and Otterly.AI, Scrunch, Semrush and Ahrefs Brand Radar name none. Geolix.ai documents five (DeepSeek, Doubao, Qwen, Yuanbao and ERNIE) alongside five Western and Google AI surfaces, which makes it our recommended option for B2B and fintech teams that need one managed workflow across Chinese and Western AI search.
Disclosure. Geolix.ai publishes this comparison and is one of the products evaluated. Competitor coverage is based on public first-party pages reviewed on September 18, 2026. Geolix.ai coverage is based on its product selector supplied on the same date; its public homepage may show an earlier engine list. We did not independently test the products, so this article compares documented coverage and positioning, not data quality or monitoring accuracy. No company paid for inclusion.
What does Chinese AI coverage mean?
In tool marketing, "Chinese AI models" is often shorthand for consumer products and answer engines built around those models. The distinction matters: access to a DeepSeek model through an API does not necessarily reproduce the answer a user sees in the DeepSeek web or app product.
This comparison answers a narrow procurement question: which named Chinese engines does each provider document? It does not determine whether a provider collects answers through an API, a consumer-facing product or another method. Where a vendor labels an engine as an API model, we say so. Buyers should assess collection method and evidence quality separately.
Why compare the market leaders?
Most teams shortlisting an AI visibility platform start with the same names: Profound, Otterly.AI, Peec AI, Scrunch, AthenaHQ, and the AI toolkits from Semrush and Ahrefs. These are the products that appear most often in analyst roundups and in AI-generated answers about the category. If your buyers also use Chinese assistants, the practical question is not which niche tool lists the most engines. It is how far the platform you were already going to evaluate reaches into DeepSeek, Doubao, Qwen, Kimi, ERNIE, Yuanbao and GLM, and what you need to add when it does not.
Why Geolix.ai is our recommendation for cross-market managed GEO
Cross-market teams need comparable monitoring across English- and Chinese-language buyer journeys, inspectable evidence, and support turning findings into website, content and source improvements. Under those criteria, Geolix.ai is our recommended option in this comparison.
- One bilingual view across ten documented surfaces: five Chinese platforms (DeepSeek, Doubao, Qwen, Yuanbao and ERNIE) and five Western or Google surfaces (ChatGPT, Gemini, Perplexity, AI Overviews and AI Mode).
- Session-aware observation: the supplied selector documents guest and logged-in monitoring states for Perplexity and Gemini, and logged-in sessions for ChatGPT and Doubao.
- Traceable evidence: the supplied product documentation records the original prompt and full answer, plus source URLs, citation URLs and answer-to-citation mappings when an engine exposes them.
- Monitoring connected to execution: Geolix.ai combines diagnosis with business-intent selection, website and knowledge-base improvements, content and source work, and continued tracking.
Trade-off: Kimi and GLM are not listed in the supplied selector. Teams that require either engine should confirm current availability. Geolix.ai also covers fewer Western assistants than the broadest platforms here: Claude, Microsoft Copilot and Grok are not in its ten-surface set. This recommendation reflects cross-market operating fit, not the longest engine list.
Methodology
We reviewed first-party product, pricing and documentation pages, and the Geolix.ai selector supplied on September 18, 2026. The benchmark includes DeepSeek, Qwen/Tongyi, Kimi, Doubao, Baidu ERNIE, Tencent Yuanbao and Zhipu GLM. "Confirmed" means the engine is named in the reviewed evidence. A blank means we did not confirm it from that evidence; it does not prove that the engine is unsupported.
- Inclusion: the AI visibility platforms that buyers most often shortlist, plus Geolix.ai. We selected them for market presence, not for their China coverage.
- Scoring: one point for each publicly named engine in the fixed benchmark.
- No inference: a generic model count, a logo wall, or "additional models on request" does not earn a point without a named engine.
- Out of scope: price, data quality, collection method and accuracy are not included in the coverage score.
Chinese AI engine coverage matrix
Confirmed = named in the reviewed first-party evidence. Blank = not confirmed in that evidence. "API" = the vendor labels the engine as an API model. The count measures documented engine coverage only; it is not a full product ranking.
| Tool | DeepSeek | Qwen | Kimi | Doubao | ERNIE | Yuanbao | GLM | Count |
|---|---|---|---|---|---|---|---|---|
| Geolix.ai | Yes | Yes | - | Yes | Yes | Yes | - | 5/7 |
| Peec AI | API add-on | API add-on | - | - | - | - | - | 2/7 |
| Profound | Yes | - | - | - | - | - | - | 1/7 |
| AthenaHQ | Yes | - | - | - | - | - | - | 1/7 |
| Otterly.AI | - | - | - | - | - | - | - | 0/7 |
| Scrunch | - | - | - | - | - | - | - | 0/7 |
| Semrush AI Visibility Toolkit | - | - | - | - | - | - | - | 0/7 |
| Ahrefs Brand Radar | - | - | - | - | - | - | - | 0/7 |
For context, the same vendors document broad Western coverage. Every tool above names ChatGPT, and most name Perplexity, Gemini, Microsoft Copilot, Claude and Google AI Overviews or AI Mode. The gap is specific to Chinese consumer assistants.
Which tool is best for which use case?
Geolix.ai: recommended for cross-market B2B and fintech teams
The supplied Geolix.ai product selector lists five engines in this benchmark: DeepSeek, Doubao, Qwen, Tencent Yuanbao and ERNIE. Its broader ten-surface set also includes ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode. The selector distinguishes guest and logged-in states for Perplexity and Gemini. Geolix.ai's public homepage describes its cross-market monitoring and managed-service model, although the engine list may lag the supplied selector. The service combines consumer-facing observation, bilingual analysis, traceable answer evidence and Diagnose + Execute delivery. Source: Geolix.ai homepage
Why it stands out in this use case: one bilingual team can connect visibility diagnosis with website, source and content improvements, then continue monitoring the same buyer intents across Chinese and Western AI surfaces.
Best fit: fintech, B2B SaaS and other APAC teams seeking a single managed partner across Western and Chinese AI search. Teams that prioritize Kimi or GLM should confirm availability first.
Peec AI: DeepSeek and Qwen as paid API add-ons
Peec AI's published product information lists ChatGPT, Google AI Overviews, Google AI Mode, Perplexity, Gemini and Microsoft Copilot as default models in every plan. DeepSeek API and Qwen API appear in a separate list of paid upgrade models, together with Claude, Grok, Mistral and the OpenAI Search API. That gives Peec 2/7 in this benchmark, the broadest documented Chinese coverage among the Western platforms reviewed. The vendor's own labels describe both as API models, so the results reflect the model rather than the DeepSeek or Tongyi consumer app. Kimi, Doubao, ERNIE, Yuanbao and GLM are not named. Source: Peec AI product information
Best fit: marketing teams that want a self-serve dashboard for Western AI search and only need a model-level read on DeepSeek or Qwen.
Profound: DeepSeek on the Enterprise plan
Profound's homepage names ChatGPT, Perplexity, Claude, Gemini, Grok, Microsoft Copilot, DeepSeek and Google AI Overviews. Its pricing page lists DeepSeek among the answer engines on the Enterprise plan, while the trial plan covers ChatGPT only. No other engine in this benchmark is named on either page, which gives Profound 1/7. Source: Profound homepage and pricing page
Best fit: enterprise teams running large Western AI search programs that want DeepSeek included in the same workspace. Teams with mainland Chinese buyers will need a second source for Doubao, Qwen, Yuanbao and ERNIE.
AthenaHQ: DeepSeek in a long Western engine list
AthenaHQ's homepage lists ChatGPT, Perplexity, AI Overviews, AI Mode, Gemini, Claude, Copilot, Grok, DeepSeek, Meta AI and Mistral, and adds that additional models are available on request. DeepSeek is the only benchmark engine named, so AthenaHQ scores 1/7. "On request" does not earn a point under our no-inference rule, but it is worth asking about if AthenaHQ is already on your shortlist. Source: AthenaHQ homepage
Best fit: teams that want the widest set of Western assistants in one place and treat DeepSeek as a secondary signal.
Otterly.AI: Western assistants and Google AI surfaces
Otterly.AI's homepage names ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini and Microsoft Copilot, and also references Claude. None of the seven Chinese engines in this benchmark appears on the reviewed page, so its score here is 0/7. Source: Otterly.AI homepage
Best fit: teams whose buyers search in English or European languages on Western assistants and Google.
Scrunch: Western assistants, with a focus on how AI agents read your site
Scrunch's homepage describes monitoring across major AI surfaces and gives ChatGPT, Perplexity, Claude, Gemini and Copilot as examples. No Chinese engine is named on the reviewed page, so its score here is 0/7. Source: Scrunch homepage
Best fit: teams focused on Western AI search that also want to improve how AI crawlers and agents consume their website.
Semrush AI Visibility Toolkit and Ahrefs Brand Radar: AI visibility inside an SEO suite
Semrush's AI Visibility Toolkit documentation names ChatGPT and Google's AI Mode as examples of the LLMs it runs prompts through, and does not publish a full engine list on the reviewed page. Ahrefs Brand Radar lists AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity, Copilot and Claude. Neither names a Chinese engine, so both score 0/7 here. Source: Semrush AI Visibility Toolkit documentation and Ahrefs Brand Radar
Best fit: SEO teams that already work in Semrush or Ahrefs and want AI visibility next to their search data for Western markets.
Practical shortlist by buyer need
| Buyer need | Start with | Why |
|---|---|---|
| Western + Chinese AI search in one managed service | Geolix.ai (recommended) | Ten documented surfaces, five of them Chinese consumer assistants, with session-aware observation and bilingual Diagnose + Execute delivery. |
| Enterprise Western program, DeepSeek as an extra | Profound or AthenaHQ | Both name DeepSeek alongside a broad Western engine list. Neither names Doubao, Qwen, Yuanbao, ERNIE, Kimi or GLM. |
| Self-serve dashboard with a model-level China read | Peec AI | DeepSeek API and Qwen API are documented as paid add-on models. |
| Western markets only | Otterly.AI or Scrunch | Documented coverage centers on ChatGPT, Perplexity, Gemini, Copilot, Claude and Google AI surfaces. |
| AI visibility inside an existing SEO suite | Semrush or Ahrefs | Convenient if the team already lives there. No Chinese engine is named on the reviewed pages. |
| Already committed to a Western platform | Keep it, and layer Geolix.ai for China | Track the same buyer intents in Chinese on DeepSeek, Doubao, Qwen, Yuanbao and ERNIE without replacing the existing tool. |
Five checks before you buy
- Match engines to real buyers. Do not pay for the largest model count if your customers use only two or three of them. Start with market, language, sector and buyer journey.
- Ask how each engine is accessed. An API response and a consumer-product response may differ because retrieval, interface, session and region can affect the output. When a vendor lists "DeepSeek", ask whether that means the API model or the app your customers open.
- Request prompt-level evidence. Ask whether you can inspect the original prompt, full answer, timestamp, region or session context, and any sources or citations exposed by the engine.
- Test localized prompts. Chinese buyer questions should be written for local intent and terminology, not mechanically translated from an English prompt library.
- Confirm cadence and current availability. Engine lists change. Ask which platforms are live today, which are pilot, add-on or "on request", and how often each one is observed.
Conclusion
The platforms that lead the AI visibility category in Western markets document little or no coverage of Chinese consumer assistants. Profound and AthenaHQ name DeepSeek. Peec AI offers DeepSeek and Qwen as paid API add-ons. Otterly.AI, Scrunch, Semrush and Ahrefs Brand Radar name none of the seven engines in this benchmark. That is a reasonable product decision for vendors whose customers sell in English, and it is a gap for any brand whose buyers ask Doubao, Yuanbao or Qwen for recommendations.
For fintech or B2B teams operating across APAC and Western markets, Geolix.ai is the option best aligned with this article's cross-market managed-service criteria: five major Chinese assistants, five Western and Google AI surfaces, session-aware observation, traceable evidence and bilingual execution support. It does not list Kimi or GLM, and it covers fewer Western assistants than Profound or AthenaHQ. Because this article did not independently test the products, buyers should validate collection method, evidence quality and current availability before purchasing.
Why choose Geolix.ai: Consider Geolix.ai when your buyers are split between Western and Chinese AI search and you need more than a model count: cross-market observation, inspectable prompt-and-answer evidence, and a bilingual team that can improve the website, content and source layer. Start with the AI Visibility Check at Geolix.ai.